Augusta Precious Metals Review

May 15


Augusta Precious Metals Review: Ratings, Fees, & Complaints

Ilir Salihi

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Augusta Precious Metals is one of many gold companies in the U.S. that specialize in gold and silver IRAs. With celebrity endorsements from Mark Levin, Joe Montana, and Jeanine Pirro, they're one of the more prominent companies advertising across personal finance publishers and conservative media.

But how does Augusta stack up against the competition? In this review, we'll explore the company's history, ratings, fees, and promotions for new customers. Let's get started.

Protect Your Wealth: Request Your Free 2024 Gold IRA Guide

Augusta Precious Metals IRA Kit

Free Gold IRA Guide from Augusta Precious Metals Reveals Strategies to Buy Physical Gold and Silver (Tax-Free) with Your 401(k)...

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Executive Summary

Every company we review claims to be the best in their industry.

It's our job to sift through the noise and find the best products and services for our readers. Based on our thorough assessment of Augusta Precious Metals, we have decided to add them to the top of our list of top gold IRA companies.

Why do we recommend the company? Augusta Precious Metals:

  •  prioritizes customer education, offering a one-on-one web conference designed by its staff economist Devlyn Steele
  • provides ongoing service over the entire span of a customer's account at no cost
  • has the highest ratings on independent websites like the BBB and BCA - including a lack of complaints in the many years since its founding.
  • is highly rated on Investopedia, Money Magazine, MyMillennialGuide, Bullion Directory, GoldIRAGuide, and other prominent financial websites. 
  • has a competitive buyback program 
  • offers to cover all gold IRA fees for up to ten years (all customers qualify).

If you're ready to get started, visit Augusta Precious Metals online and request your free "Ultimate Gold IRA Guide" here.

Someone from their team will reach out in to confirm your mailing address and send out your gold IRA kit for delivery within three business days.

Augusta Precious Metals Background

Augusta Precious Metals was founded in 2012 by CEO Isaac Nuriani. He launched the gold firm with a mission:

  • to help Americans diversify their retirement savings into physical gold and silver,
  • provide educational resources that customers often can't get from financial experts who don't deal in precious metals.

One area where this company stands out from some competitors is their commitment to education and transparency. They also have competitive prices on bullion and currently offer new customers zero fees for up to ten years (all customers qualify).

Devlyn Steele, the company's Director of Education leads a team dedicated solely to educating Americans about the importance of diversification in alternative assets like gold and silver.

While other precious metals companies have educational resources available on their corporate website, Augusta Precious Metals puts together personal one-on-one conferences with individuals who request their gold IRA guide.

This approach of individually meeting with each potential customer is unique to what we see offered by some of their competition. Add to that, the company offers many resources online - especially a robust set of videos you can watch to learn about the economy and gold and silver accounts.

An example: Augusta Precious Metals has put together a unique video revealing gold IRA lies, gimmicks, and high pressure tactics to avoid when buying gold and silver.

You can watch this video (and others like it) here.

Joe Montana - Celebrity Endorsement

Many gold IRA dealers incorporate celebrity endorsements in their marketing efforts. Augusta Precious Metals now has a few celebrities promoting their company including Mark Levin, Jeanine Pirro, and hall-of-fame quarterback Joe Montana. 

It is important to note, that Joe Montana is also a customer of Augusta Precious Metals and bases his recommendation on his actual experience as a customer.

Interested in protecting his own nest egg from economic uncertainty, Joe Montana asked his team of experts what he should be doing to protect his money for the future. They recommended that he diversify his retirement savings with gold and silver.

Montana then asked his team to research gold dealers and find a company that he can trust. After performing due diligence, they recommended he work with Augusta Precious Metals.

Joe Montana requested Augusta Precious Metals' gold IRA guide, signed up for a web conference anonymously, and spoke with their director of education, Devlyn Steele. Joe Montana ended up buying gold and silver through the company and eventually also became a paid spokesperson.

Related: TSP to Gold IRA - How to Convert a Portion of Your TSP to Physical Precious Metals

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Protect Your Wealth: Request Your Free 2024 Gold IRA Guide

Augusta Precious Metals IRA Kit

Free Gold IRA Guide from Augusta Precious Metals Reveals Strategies to Buy Physical Gold and Silver (Tax-Free) with Your 401(k)...

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Online Ratings, Reviews, & Complaints

In more than a decade of business, Augusta Precious Metals has built a strong reputation as a trusted gold IRA dealer. Below we've curated a list of their ratings across all of the trusted verified client review sites.

  • Better Business Bureau: A+ Rating (their highest rating) with a 4.96/5 Star rating based on 114verified customer reviews.
  • Business Consumer Alliance (BCA): AAA Rating (their highest ranking) with a 5 Star average rating based on 99 customer reviews and no complaints.
  • TrustLink: 5 Star average rating based on 287 customer reviews.
  • Trustpilot: 4.5/5 Star average rating based on 21 reviews.
  • Google Reviews: 4.8/5 Star based on 443 customer reviews.

The company has done an excellent job maintaining a positive reputation, and the CEO himself responds to many of the online customer reviews.

trustpilot review

CEO actively responds to online customer reviews

These ratings play a big role in our decision to rank Augusta Precious Metals at the top of our best gold IRA companies list for 2023.

Related: Visit Augusta Precious Metals Online to Request Your Free Gold IRA Guide.

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One thing we like about the company is that Augusta Precious Metals readily links to the BBB, BCA, TrustLink, and Google My Business reviews directly on their website. Their youtube channel also displays endorsements and testimonials from some of their current customers.

The best way to position yourself as a leader and at the same time drum up new business is through customer referrals and building a reputation of consistent 5-star customer service.

Positive customer reviews are what we look for when recommending a gold IRA company on our site. 

Related: Research and Compare our List of Top Gold IRA Dealers For 2023

Products and Services

Augusta Precious Metals is almost exclusively a gold IRA company. The meat of their business focuses on helping Americans rollover or transfer 401(k) or IRA funds into precious metals - usually gold and silver. They do however, also facilitate direct purchases (outside of an IRA) with delivery to customers across all 50 states. 

One admirable thing about Augusta Precious Metals is that the company has built a streamlined process involving all departments - from the education department, to the IRA processing department, to the order desk, to the confirmation department - to ensure that your experience is smooth and efficient. You are assigned your own agent who will keep in touch through the whole process, keep things moving, and answer all your questions.

The company can supply customers with a range of gold and silver bullion such as:

  • Gold or silver American Eagle coins
  • Gold American Buffalo coins
  • Gold or silver Canadian Maple Leaf coins
  • Gold or silver Austrian Philharmonic coins
  • Gold South African Kruggerand coins
  • Silver America the Beautiful coins
  • Gold & Silver bullion bars

Augusta Precious Metals does not specialize in other precious metals such as platinum and palladium, but can facilitate these purchases if a customer requests them.

Example of Gold IRA coins

Example of Augusta's Gold IRA Eligible Coins

Protect Your Wealth: Request Your Free 2024 Gold IRA Guide

Augusta Precious Metals IRA Kit

Free Gold IRA Guide from Augusta Precious Metals Reveals Strategies to Buy Physical Gold and Silver (Tax-Free) with Your 401(k)...

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How Does a Gold IRA Work?

When opening a gold IRA, there are typically three parties involved. If you decide to work with Augusta Precious Metals, your situation would look like this - you would work with:

  • the Gold IRA company (Augusta Precious Metals) - they help you set up the accounts and can act as a liaison with your custodian and storage company; they have gold IRA professionals in several departments who do 95% of the paperwork with you to make the process very smooth and easy.
  • the self-directed IRA custodian (Equity Trust) - they officially administer your precious metals account as per IRS rules.
  • the third-party vault storage company (Delaware Depository or Brinks) - they provide secure private storage (outside of the banking system).

In short, most traditional IRA or 401(k) custodians cannot facilitate alternative investments like physical gold and silver. So Americans cannot just buy gold and have them delivered to your 401(k) or employer-sponsored retirement account. This must be handled via a self-directed IRA (SDIRA), through a custodian that specializes in physical gold IRA accounts.

The IRS also prohibits direct possession of IRA investments. You need a gold depository or vault storage company in order to buy precious metals without triggering a taxable event.

Augusta Precious Metals can work with any custodian or depository of your choice. They have already vetted all of your options and over the years, have established relationships with Equity Trust as their trusted custodian and either Brinks or Delaware Depository for your storage.  

Augusta Precious Metals process

Augusta's easy 3 step process

Related: Visit Augusta Precious Metals to Request Your Free Ultimate Gold IRA Guide. 

Gold IRA Fees

Many of the top gold IRA companies work with Equity Trust and Augusta Precious Metals is one of them. I believe this is because of Equity's excellent reputation and low annual fees.

Equity Trust's fees include:

  • Account set-up fee: $50 (this is a one-time fee)*
  • Annual maintenance fee: $100*

*Augusta will cover 100% of your IRA fees for up to 10 years. Make sure to ask about this.

The Delaware Depository is Augusta's vault storage company of choice, widely used by many gold IRA dealers. The storage company offers both commingled and segregated vault storage in either Delaware or Nevada, both business and regulatory-friendly states.

Segregated vault storage costs are slightly higher than commingled storage. Ultimately, it's your decision which of the two options you prefer.

The Delaware Depository's annual fees:

  • Commingled storage: $100 (or)*
  • Segregated vault storage: $150*

*Augusta will cover 100% of your IRA fees for up to 10 years. Make sure to ask about this and other ongoing promotions.

Note: Consult with your Augusta Precious Metals agent to discuss which storage option makes the most sense for your situation. You may find that it's worth the additional $50 for segregated storage - especially if Augusta Precious Metals is covering these costs.

Between Brinks and the Delaware Depository, Augusta offers IRA storage solutions in the following cities:

  • Los Angeles, California
  • Wilmington, Delaware
  • Bridgewater, Massachusetts
  • Las Vegas, Nevada
  • Jackson, Ohio
  • New Castle, Delaware
  • Nampa, Idaho
  • South Fargo, North Dakota
  • New York, New York
  • Salt Lake City, Utah

Protect Your Wealth: Request Your Free 2024 Gold IRA Guide

Augusta Precious Metals IRA Kit

Free Gold IRA Guide from Augusta Precious Metals Reveals Strategies to Buy Physical Gold and Silver (Tax-Free) with Your 401(k)...

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Augusta Precious Metals Review: Pros and Cons

No gold company is perfect - and an Augusta Precious Metals review would be incomplete if we didn't discuss both the pros and the cons of opening an IRA with the company...

What I Like About Augusta Precious Metals? 

Their one-on-one approach is truly unique, and it shows that they are serious about providing really rich customer service - not only before you buy, but after (they say for the entire life of your account).

If you're serious about buying physical gold, we suggest that you request your personally tailored presentation and educational webinar. This is not a replay of a pre-recorded presentation. You're treated exactly the same way they treated Joe Montana.

We also found overwhelming positive reviews for the company online and were surprised to see minimal complaints since the company was founded. Their customers verify that Augusta Precious Metals' prices are very competitive, and having up to 10 years of IRA fees covered by the company is an excellent promotion.

With the volume of business they do, it's expected to find situations where a customer was unsatisfied with their experience. The internet is your friend and make sure to review websites like the BBB, Trustlink, and google. Compare Augusta Precious Metals with some other gold dealers and see how their reputation stacks up.

The good news about Augusta Precious Metals reviews is that at the time of this writing, the company's customer feedback is excellent.

The company is transparent and links directly to third-party review pages directly from their site.

Augusta Precious Metals review - insider look at the #GoldIRA company's complaints, ratings, reviews, fees, and more... 

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What I Don't Like About Augusta Precious Metals

The minimum purchase with Augusta Precious Metals is $50,000. This is for both, gold IRA and direct delivery purchases. 

Some of their competitors will facilitate a gold IRA rollover for as low as $10,000.  If you are planning to invest $50,000 or more in precious metals, this won't pose a problem. Request your free gold IRA guide to get started.

But many Americans haven't saved enough in retirement and are priced out of working with Augusta.

Also, the company doesn't specialize in platinum and palladium products. While the majority of buyers are interested in gold and silver, I believe a gold IRA company should offer a wide a selection of IRA-accepted precious metals and have them displayed on their website.

Note: We reached out to Augusta Precious Metals about this. The company can facilitate platinum and palladium if asked. They focus almost exclusively on gold and silver because this is what their customers typically are looking for.

Augusta Precious Metals Alternatives

If you do not meet Augusta Precious Metals' account minimum of $50,000, know there are several highly rated alternatives that are also highly rated and would love to earn your business. 

This is just a small sample of the best gold IRA companies doing business in the United States today:


Goldco is a highly rated precious metals IRA dealer with more than a decade in business serving U.S. customers. The gold IRA company has an A+ rating with the Better Business Bureau, AAA rating with the Business Consumer Alliance, and 5-star reviews across the internet on sites like TrustLink and TrustPilot.

Minimum purchase for IRAs: $25,000

Read our full review here.

Click here to visit Goldco's website and request more information.

Noble Gold

Another gold IRA company with an excellent track record is Noble Gold Investments. Noble Gold also has an A+ with the BBB, along with overwhelmingly 5-star reviews on the internet.  

Minimum purchase for IRAs: $20,000

Click here to request more information from Noble Gold.

Birch Gold Group

Another precious metals IRA company with a long record of serving physical gold buyers is Birch Gold Group. The dealer has been in business for over two decades and has earned the trust of Ben Shapiro, Steve Bannon, and a list of conservative celebrity endorsements.

Like others on our list, Birch Gold is also highly rated by customers on sites like the BBB, BCA, TrustLink, and TrustPilot. 

Minimum gold IRA purchase: $10,000

Read our full Birch Gold Review here.

Click here to visit Birch Gold and request more information.

There are a number of reputable gold IRA companies that are ready to earn your business. Make sure to request more information from at least two/ Always compare fees, pricing, and promotional offers before deciding which dealer to open your account with.

Augusta Precious Metals Review

Gold IRA dealers are a dime a dozen, so how do you sort out the good from the bad? It's a good idea to check consumer watchdog websites, read real reviews, and compare all costs and fees with other dealers in the industry. We have added Augusta Precious Metals to our short list of recommended gold IRA companies because:

  • They have an overwhelmingly positive reputation with the BBB and BCA 
  • They have made a clear commitment to personalized service with their one-on-one web conference designed by their on-staff Harvard-trained economist
  • Third-party review websites show almost perfect ratings (it's hard to find one that is not a 5-star review)
  • They are ranked highly on sites like Investopedia, Money, GoldIRAGuide, and others
  • They have competitive prices, transparent business practices, and a special promotional offer to cover IRA fees

Augusta Precious Metals' previous customers rate them well, they're established leaders in the gold IRA industry, and they've been around for a decade. If you're looking at investing at least $50,000 in precious metals, they're worth contacting for more information.

Be sure to request Augusta's free guide, get on the phone with one of their agents, and don't be shy about asking a lot of questions. Don't forget to ask about their one-on-one web conference like the one Joe Montana did.

Regardless of who you end up working with, always contact at least two or three gold companies and compare everything from pricing, products, and fees. Ask to see all fees and costs for opening and maintaining our gold IRA in writing.

Opening a gold IRA might be a smart move for your finances - especially if you work with a reputable company like Augusta Precious Metals.

Take the time now to learn more and find out how you can use gold and silver to diversify your retirement savings.

Protect Your Wealth: Request Your Free 2024 Gold IRA Guide

Augusta Precious Metals IRA Kit

Free Gold IRA Guide from Augusta Precious Metals Reveals Strategies to Buy Physical Gold and Silver (Tax-Free) with Your 401(k)...

APM social proof

About the Author

Ilir Salihi is the founder and senior editor at He oversees all content for IncomeInsider and its partner sites. His articles and insights have been featured on Barchart, Benzinga, and, among other prominent media channels.

Ilir Salihi


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